CRM is called Consumer Relationship Management or Sales Tracking. There are hundreds of different types of software available, so the choice can be confusing. There are sites on line which compare the various types of CRM software, and will make purchasing the right one easier for you. A CRM is now a necessary tool for any business. A CRM will make sales reporting and analysis easy, will save you money by decreasing sales costs and increasing profit margins. CRMs help you keep track of customers and contacts, but they can be used for marketing campaigns and distributing newsletters by email. More Articles....